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HI-RES!
A.Jugovic, F. Schmitt

£35.00 

Graphic Design » General
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Over the last years, Hi-ReS! has established itself as one of the world’s leading studios in the realisation and implementation of sophisticated interactive commercial projects. Its strength lies not only in its masterful linear storytelling, but also in its creation of sensual interactive experiences that pair an artistic, tongue-in-cheek approach with strong marketing sensibilities. This book with DVD is the first to present a scintillating collection of projects by Hi-ReS! for a wide range of clients – from companies such as MTV, Diesel, Sony, Toyota and Nokia to musicians such as Beck and Massive Attack as well as feature films such as “Donnie Darko” and “Minority Report”.

The London-based design studio Hi-ReS! (Handsome information – Radical entertainment Systems!) was founded by Alexandra Jugovic and Florian Schmitt in 1999. In the last several years Hi-ReS! has established itself as one of the leading studios worldwide when it comes to the realization and implementation of sophisticated interactive commercial projects.

This comprehensive book with DVD is the first to present a scintillating collection of the projects Hi-ReS! has done for a wide range of clients – from companies such as MTV, Diesel, Sony, Toyota and Nokia to musicians such as Beck and Massive Attack. The publication also includes moving and still images of some of the original websites and motion graphics Hi-ReS! has created for TV programs like “Ugly Betty” and feature films like “Donnie Darko” and “Minority Report”. These examples are rounded out by their non-commercial pieces and installations.

The strength of Hi-ReS! lies not only in its masterful linear storytelling, but also in its creation of sensual interactive experiences that pair an artistic, tongue-in-cheek approach with strong marketing sensibilities. As the work in this book with DVD shows, it’s a combination that allows the studio to meet client goals while remaining true to the pioneering spirit of the online world.

For its impressive work, which mixes concepts, techniques and a generous portion of digital magic into new forms that delight the senses, Hi-ReS! has won professional and popular awards and accolades on both sides of the Atlantic. These include Clios, Golden Cyberlions, Webby Awards, a BAFTA and two Prix Ars Electronica.


DGV, Die Gestalten Verlag
176 pages
24 x 30 cm
ISBN: 3899550757
full colour, hardcover incl. DVD


ISBN: 3899550757
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